The year is 2020. You are hired as an intern for Phoebe Bridgers' new record label, Saddest Factory. Welcome to the first day of the rest of your life.

Desktop Art

That was the brief—turn a record label website into an intern's worst/best day at work. Exhibitionist designed and developed Saddest Factory as both a functional website and a piece of browser art, creating an interactive desktop complete with folders like [Corporate Retreat Activations], [Morning Briefings], [Not Porn] and [Action Items].

The site features regular pop-up interruptions from Phoebe demanding numbers, coffee, dealing with wrong number dials, plus NSFW messages and hidden easter eggs scattered throughout. Every click reveals another layer of workplace absurdity.

Consultation

Developed in consultation with Phoebe, her label team, and actual interns who knew the vibe firsthand. We built a fully functional record label site that also happens to be an immersive comedy experience about the music industry's beautiful dysfunction.

Released in 2021 to glowing reviews, with one Twitter user declaring: "@phoebe_bridgers whoever designed this website deserves the world."